Ways to work together
Continue the Journey
Every engagement begins with the same question: what does winning on value look like for your company? Start free, go deeper when you're ready.
Learn — Free
STOP LOSING ON PRICE
One lesson each day. One audio companion. One action you can apply immediately — free.
Learn how to stand out on value, stop competing on price, and win more profitable business in this free live masterclass.
Stop competing on price.
Make your value impossible to ignore.
Win better clients with confidence.
ENROLL — SELF-PACED
CLEAN UP 2.0
60-Day Sales Accelerator · $297
A structured 60-day online course for property service companies ready to build a complete value-based business development system — on their own schedule.
Full CLEAN UP framework
Sales qualification tools
Value communication templates
Proposal and pricing strategy modules
Next Cohort — September 9
Accelerate — Live Cohort
Values-Driven Sales Mastery
12-Week Live Group Coaching Program
The full VDSM program — live sessions, peer cohort, implementation support, and direct coaching from Gip. Built for BDMs and property service sales professionals.
12 weekly live coaching sessions (recordings included)
The complete UP Method (Size → Scale)
Access to The Leveler™ framework
Cohort peer group and accountability
Certified Value Authority (CVA)
Transform — Private
Values~Driven Coaching
Private & Group Coaching, Executive Advisory, Keynote Speeches, Team Workshops
For organizations seeking strategic sales advisory, executive-level coaching, or keynote and workshop facilitation for leadership teams and annual meetings.
Private 1:1 coaching engagements
Team sales training and workshops
Keynote: Escaping the Low-Bid Trap
BOMA / BOMI / IREM curriculum sessions
Want weekly wisdom from the Buyer’s side of the table?
Join the Tuesday Takeaway and receive practical insights drawn from my 40+ years in property management— including what property managers truly value, why strong service providers still get compared on price, and how to become the trusted choice before the bid ever begins.
Every week I’ll share a concise lesson from the trenches to help property service professionals sell more effectively, strengthen client relationships, protect their margins, and become trusted service partners by making their value visible.
Practical wisdom. One email every week. Unsubscribe anytime.
FAQ
Common questions
Is this only for cleaning companies?
No. The framework was built from 40 years of evaluating janitorial, security, and landscaping providers specifically, as well as other disciplines. If your company bids on commercial property service contracts, this applies to you.
I'm a BDM, not a business owner. Is VDSM right for me?
Yes — VDSM was designed with BDMs as a primary audience. The qualification frameworks, value conversations, and commission-building strategies are built for the person carrying the bag.
Where should I start?
Start with the free 5-Day Escape Plan. If it resonates, CLEAN UP 2.0 is the natural next step. VDSM is for those ready to build a complete, lasting system with live support.
Not sure where to start? Begin with the Low-Bid Trap Escape Plan.
The free course is the clearest first step — no commitment, no pitch, just practical lessons from the buyer's side of the table.
100% Free. Unsubscribe at any time.
